Celebrated and iconic, ghd has shaped the way women style their hair in its own confident, glamorous and fashion-forward way.
Favored
by stylists and celebrities, ghd has been heralded as the ‘Aston Martin
of the hair world’. Established in 2001, ghd is now entering its 12th
year as a leading innovator in styling irons.
As
a brand, ghd is committed to product innovation and improvements in
technology that help it retain its leading market position. It places an
emphasis on education, offering complimentary in-salon training,
experiential and inspirational tours, hands-on educational support in
seminars, and an academy education programme for cutting and dressing.
As
a brand its personality is passionate about style, imaginative,
charismatic and sassy and is built around open and honest
communication, reflecting its quest for creative excellence.
A
key market decision in the brand’s history was to make its products
available exclusively through salons. Today stylists remain at the heart
of ghd’s business model, which is why it only supplies premium
luxurious salons and selected premium stylists.
ghd is now entering its 2nd year in Indonesia and looking for young talents who loves beauty and fashion.
Please visit our website www.ghdhair.com for more informations on brand and product range.
Trade marketing (professional stylists and salons)
- Plan, coordinate and execute trade marketing programmes to engage top salons and top stylists to use, recommend and retail ghd products.
- Coordinate sponsorships, events, PR and advertising
- Build relationships with key stakeholders
- Support sales efforts with strong sales presentations and supporting materials
- Support relationships with key salons and major chains from a marketing perspective
- Plan, coordinate and execute consumer marketing programmes to build awareness, interest, engagement and purchase amongst target consumers
- Coordinate PR, events, media opportunities and advertising
- Support salons with strong POS/Visual merchandising to optimize retail in salon
- Plan and deliver (in coordination with global education team and local guest educators and ambassadors) an education programme targeted at professional stylists each calendar year
- Manage all relationships, venues, attendees, etc.
- Deliver local marketing in line with global ghd brand
- Co-ordinate localisation of global campaign materials and global initiatives
Person Specification:
- Minimum 5 years experience in Hair/Beauty/Fashion/Luxury marketing
- Excellent oral and written communication skills, in English (required), Cantonese (preferred) and Mandarin (preferred).
- A positive and proactive approach and the ability to build strong internal and external relationships.
- Flexible and adaptable to commit fully to this highly demanding role, working late hours if needed.
- Attention to detail and good organisational skills are essential.
- Must be computer literate and be proficient with MS applications, especially PowerPoint, Word, Excel and Outlook.
Please send us your CV to
25-Mar-14
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